Better listening drives better results

Our employees and agency owners are on the ground in nearly every community in the country. That’s why we have been focused for so long on having a positive impact on our local communities. Our strategy for giving back comes from our in-depth understanding of our own communities and also from tapping into a network of nonprofits, investors and employees to help us refine our approach. This year, Allstate’s Social Responsibility Report outlines the results of that strategy and all our work to give back and be a sustainable, responsible corporate citizen.

To help fine-tune our social responsibility strategy, Allstate convened a stakeholder panel including representatives from nonprofit groups, investors, opinion leaders and senior-level employees. They discussed issues from climate change to financial literacy and agreed to continue meeting twice a year. The company then conducted a “sustainability materiality assessment” with in-depth input from Allstate’s key stakeholder groups — shareholders, customers, policymakers, communities, employees, and others. The process highlighted common ground and common goals on issues like the environment, diversity, employee satisfaction, safe driving and financial literacy.

“Allstate’s responsibility to improve local communities is central to our shared vision,” said Allstate Chairman, President and Chief Executive Officer, Tom Wilson. “This commitment not only reflects the respect we have for our customers, it energizes local Allstate agency owners and rewards our people with personal growth and the opportunity to make a difference.  We do it because it is who we are, what we believe and what we expect from each other. This year’s report has many inspiring stories of Allstaters making a difference.  I am filled with pride when faced with the reality of what we accomplish with talented people and the resources of a large and successful company.”

Meanwhile, the company continued to make progress in other areas affecting our stakeholders. Responding to employee input, in 2011 Allstate improved health and wellness offerings, training and professional development programs. Allstate also was named one of America’s top 50 companies for diversity by Diversity, Inc. magazine.

The company continued to reduce paper usage at corporate headquarters, cutting use in half over the past two years. Allstate’s overall carbon footprint declined nine percent in 2011. The Allstate Foundation’s program to support domestic violence survivors was significantly expanded. And Allstate was a leading supporter of the STANDUP Act, a federal bill encouraging graduated drivers license standards that became law last June.

Listening to and learning from stakeholders, seeking and finding solutions that serve several purposes is becoming ingrained in Allstate’s strategy. “There’s much more to do,” says Allstate Vice President of Public Social Responsibility, Vicky Dinges. “But we’ve laid the foundation for an ongoing process that will make us better, stronger, more successful. And we’re committed to following through.”